Parallax Ad Format

Airtory Rich Media Ads can be executed on various display inventory, such as, DSPs and direct publishers. While most of these ads can be implemented on standard display ad inventory, Airtory also has ad experiences for implementing in-article directly on publisher websites. One such ad experience is the Parallax ad format.

Parallax advertising has multiple layers of images which move at different speeds as the user scrolls the page to create an illusion of depth. This enticing ad format is vastly used by advertisers across the spectrum.

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